The online M.S. in Communications program teaches students to apply foundational communications skills to new technologies, ideologies and media outlets that are transforming the industry today.
Students who are interested in crafting communications that get the conversation started and find traction in the media should select our public relations specialization.
Oversee Campaigns With Confidence
The courses for the public relations specialization constitute 12 of the 33 program credits and teach students successful models of PR, how to design and execute a campaign, and how to apply strategic planning and research to serve client needs.
The topics include:
public relation and communication theory that explore organizational legitimacy and global public relations;
campaign planning and execution for for-profit, not-for-profit and governmental organizations;
public relation management and consumer research that combines the science and art of management to add value to an organization; and
market research and analysis that enables more effective advertising campaigns for diverse audiences.
Complete in as few as 15 months
No GRE or GMAT scores required to apply
Live, online classes taught by Newhouse faculty
Advance Your Public Relations Career
By filling out this brief form, you will receive more information about the public relations specialization offered through our online M.S. in Communications program.