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How Data Helps Create Successful Sponsored Content

Creating successful content requires analyzing the behavior and the preferences of your audience. You have to understand what type of articles interest the people you are writing for and their reactions to the posts you publish.

The Best Countries for Book Lovers

Slovakia is best known for its postcard-perfect castles and dramatic landscapes. But there’s another kind of building in this central European nation that rivals its citadels, mansions, and manors in importance and abundance: libraries.

175 Years of Presidential PR [Infographic]

Throughout American history, campaigns have used slogans to distill complex campaign goals into short and easily digestible messages. We compiled some of the most prominent presidential campaign slogans in the last 175 years.

The Traveler’s Guide to Cybersecurity

Although you should always pay attention to your cybersecurity, when you travel for business, it is imperative to be even more vigilant about protecting your digital assets. 

Certified Security by Design: Securing Devices in the IoT Era

In 2014, two tech professionals demonstrated that it was possible to remotely hack into a vehicle. They were able to gain full control of a Jeep Cherokee even with the driver inside. This is a terrifying prospect, and one that leads to questions about where the digital world is heading when a hacker can literally take control of a vehicle away from the person driving it.

Unemployment and the Effects of the Minimum Wage

As is often the case with such emotionally charged issues, especially in an election year, the broader conversation about the minimum wage tends to involve more feeling than historical fact. To balance such a dynamic, we decided to turn to the data to see what it reveals.

What Is Data Storytelling? A Q&A with Datadoodle’s Ted Cuzzillo

In March 2016, Forbes calledExternal link: data storytelling the “essential data science skill everyone needs.” Ted Cuzzillo agrees. For the past nine years, Cuzzillo has run Datadoodle, which provides original reporting and analysis on trends in the data industry. In this interview with Syracuse University’s Master of Information Management program, he defines data storytelling, explains its impact on businesses and offers tips on how professionals can start telling their own data stories.

Big Nonprofit Spending: Where the Dollars Go

If you’ve ever donated to a nonprofit—or perhaps worked for one—you may wonder where all of those donation dollars end up. A key question that donors often want to know is how much of a charity’s funds are spent serving people in need.

Modern interior of server room in datacenter. IT Engineer in Action Configuring Servers

Why Cybersecurity?

Information technology is an industry that spans all other industries. Every facet of life— including finance, health care, government, manufacturing and even the entertainment industry—relies more and more on the digital world to coordinate resources and manage data. Workforces, customers and transactions are all managed digitally, and we no longer have just an economy, we have a cyber economy.

The Evolution of Virtual Reality [Infographic]

Virtual reality has the ability to not only mimic real life, but also to transport its users to another world. The term was popularized relatively recently, in 1987 by Jaron Lanier, but the technology that led to today’s Oculus Rift and HTC Vive precedes the phrase by more than half a century. In the following infographic, Communications@Syracuse reviews some of the technology that spurred the growth of virtual reality over the last nine decades and takes a closer look at some of the devices on the market today.